The NFT creator economy
If used well, this technology has the possibility to change lives. Emily Yang, or pplpleasr as she calls herself, is a great example of this. At only 27 years old she is an outstanding NFT artist and entrepreneur who created PleasrDAO, a platform for early NFT collectors and digital artists, and just launched her first Web 3.0 interactive short film, "White Rabbit," on her own decentralized film distribution platform, Shibuya.
After being left unemployed because of the pandemic, Emily started by selling some of her personal artwork to various DAOs (Decentralised Autonomous Organisations) and DeFi platforms, where she started to make a name for herself. Her funny artworks started trending and caught the eye of many. The big shift came when she decided to auction one of her viral animations as an NFT for charity. After a very successful sale, her growing community and support attracted more buyers which finally enabled her to make a living out of her artworks and develop so much more. It made her an NFT star.
Emily made the Forbes 2022 Under 30s list and is now in the top 10 global, female, metaverse entrepreneurs. Earlier this year she sold an animation for $525,000, and with the sale created the Stand With Asians Community Fund to which she herself donated over $700,000 of the sales proceeds of her various digital artworks
Blockchain technology, which enables NFTs is something that is changing our digital world and it will further accelerate the transaction of all goods in digital form as well as credit and reward creators for what they produce. In Web 2.0 (our current one) most information and content are free unless content creators ‘gate’ their output, which can expensive and complicated. Web 3.0 can even the playing field, at least in the beginning. No more copy-paste that is, you might infringe on someone’s NFT rights.
Love it or loathe it, NFTs are building the path to a future where we may want to own digital goods as much as – or more than – physical goods. NFTs will be opening doors and possibilities we did not yet have. Ignoring NTFs? We can’t afford it.
With thanks to @caolinaatani